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首頁>>新聞中心>>公司新聞抓住這些,快速趕超美國汽車修理廠!

抓住這些,快速趕超美國汽車修理廠!

來源:http://www.nhakhoathuduc.net/ 日期:2019-02-09 發(fā)布人:admin
美國不僅全球軍事、醫(yī)療、影視,在汽車修理廠利潤產值方面,也是全球領先。美國絕大部分汽車修理廠,都可以達到我國4s店的標準。美國的汽車后服務市場發(fā)展已有一百多年,相較于之下,我國汽車后服務市場發(fā)展只有30多年,還有很多不足之處。那么是否意味著我們無法達到美國汽車修理廠的標準?不,只要抓住這些,就有機會快速趕超美國汽車修理廠。
The United States is not only the world's military first, medical first, film and television first, but also the world's leader in the value of profit and output of automobile repair plants. Most automobile repair factories in the United States can meet the standard of 4S stores in China. The automobile after-service market in the United States has been developing for more than 100 years. Compared with that, the automobile after-service market in China has only developed for more than 30 years, and there are still many shortcomings. Does that mean we can't meet the standards of American garage? No, as long as we grasp these, we will have a chance to catch up with American garage quickly.
抓住這些,快速趕超美國汽車修理廠1
Catch up with these and catch up with American Auto Repair Works 1
一、提供預約服務
I. Providing booking services
提供預約服務是美國后服務市場的一大特色,這個服務有很多好處:
Reservation service is a major feature of the post-service market in the United States. It has many advantages:
1、合理安排員工工作任務量,避免維修車輛時多時少,降低管理者的負擔。
1. Reasonably arrange the workload of employees, avoid the time-consuming maintenance of vehicles, and reduce the burden of managers.
2、可以盡可能的多安排車源,增加工位的使用率,提高門店的收益。
2. We can arrange as many car sources as possible, increase the utilization rate of work stations and increase the revenue of stores.
3、客戶使用汽修軟件在線預約,節(jié)省等待時間,方便客戶及時處理需求。
3. Customers use auto repair software to make online reservation, save waiting time, and facilitate customers to deal with their needs in time.
4、汽車修理廠可以根據客戶預約情況,提前準備所需配件,分析問題處理時間,合理調配員工時間,縮短服務周期。
4. The automobile repair shop can prepare the required parts in advance according to the customer's reservation, analyze the problem handling time, rationally allocate the staff time, and shorten the service cycle.
5、通過軟件在線預約,更好的幫助門店進行用戶調查,還能提高門店的信譽和聲望。
濟南哪里有寶馬汽車維修的
5. Online booking through software can better help stores conduct user surveys, and also improve the reputation and reputation of stores.
經市場調研,實行預約服務和不實行預約服務的門店,產生的利潤是有很大區(qū)別的。落實這項服務并不復雜,只需簡單配備一款汽修軟件即可落地。
According to market research, there are great differences in profits between stores that implement booking service and stores that do not. The implementation of this service is not complicated, just a simple auto repair software can be landed.
二、塑造門店形象
2. Shaping the Image of Stores
抓住這些,快速趕超美國汽車修理廠2
Catch up with these and catch up with American Auto Repair Works 2
專業(yè)化的門店設計,根據場地規(guī)格進行合理分配和設計,可以使各個工序達到大化的功能需求。不僅能瞬間提高場子的整體形象和品牌知名度,才能徹底擺脫過去的臟、亂、差感受。
Specialized store design, reasonable allocation and design according to site specifications, can maximize the functional requirements of each process. It can not only instantly improve the overall image and brand awareness of the venue, but also completely get rid of the dirty, chaotic and bad feelings of the past.
試想一下,你是一名車主客戶,會選擇一家干凈整潔的汽車修理廠進行維修項目,還是選擇一家滿地垃圾、零件亂擺的門店進行服務?
Imagine if you were a customer of a car owner. Would you choose a clean and tidy garage for maintenance or a shop full of garbage and parts?
三、及時供應所需配件
III. Timely supply of required accessories
美國的很多汽車修理廠均采用“零庫存”的配件管理方式,這種管理方式不僅可以避免資金占有,還能快速周轉資金,合理安排庫存。在倉庫貨架上設有各種常用零配件的數量上下限,當某樣或多樣零件庫存接近下限時,可以使用汽配軟件快速與配件供應商取得聯系,及時補充所需的配件。
Many automobile repair factories in the United States adopt the "zero inventory" mode of spare parts management, which can not only avoid the possession of funds, but also quickly turn over funds and rationally arrange inventory. There is a upper and lower limit of the number of common spare parts on the warehouse shelf. When the stock of one or more parts is close to the lower limit, the auto parts software can be used to quickly contact the supplier of spare parts and replenish the needed spare parts in time.
在這點上,我國目前已有很多提供配件供應體系的平臺,使用汽配軟件即可快速與供應商取得聯系,收到等貨上門,即可庫存。
At this point, there are many platforms to provide spare parts supply system in our country. By using auto parts software, we can get in touch with suppliers quickly, and when we receive goods, we can stock them.
四、良好的服務體驗
4. Good Service Experience
抓住這些,快速趕超美國汽車修理廠3
Catch up with these and quickly catch up with American garage 3
美國的汽車修理廠工人被灌輸著“顧客即是上帝”的理念,秉承一切以客戶體驗為中心的意識、失誤的工作或不規(guī)范的操作,都有可能成為客戶投訴的理由。讓他們在工作的時候,會注意自己的工作行為,零件要擺放好、機油避免亂濺等。這些良好的行為規(guī)范,給用戶一種工作認真,技術嫻熟的感覺。
American automobile repair workers are instilled with the concept of "customer is God", adhering to all customer experience-centered awareness, erroneous work or non-standard operation, may become the reason for customer complaints. When they work, they will pay attention to their work behavior, parts should be put in place, oil to avoid splashing and so on. These good codes of conduct give users a sense of conscientiousness and skill.
美國汽車修理廠之所以利潤產值高,很大程度源于他們懂得在硬件和軟件上下功夫。我國汽車修理廠可以學習美國,引進先進的軟件和硬件設備,做好門店管理,提高服務質量,就能就一定能快速趕超美國汽車修理廠。
The reason why American auto repair factories are profitable and productive is largely because they know how to work hard on hardware and software. China's automobile repair factories can learn from the United States, introduce advanced software and hardware equipment, do a good job in store management, improve the quality of service, will be able to quickly catch up with the United States automobile repair factories.
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